Sky Distribution Group Ltd are looking for a Marketing Specialist to join our team. This is a full-time, permanent role with 30 hours per week from Monday to Friday. The working location is in Auckland. We offer the hourly rate of $32.
Some role responsibilities would include:
- Conducting research and analysis market trends, competitor offerings, demographics and other information that affects marketing strategies
- Plan, execute, and optimize digital marketing campaigns across platforms including WeChat, Xiaohongshu (rednote), Douyin, Google Ads, Meta (Facebook/Instagram), and EDMs, to achieve sales objectives and ensure targeted reach for both local and international markets
- Create and manage digital assets, including social media content, ads, and online promotions, tailored to the needs of cross-border and domestic audiences to maximise brand promotion
- Develop and manage print assets for offline marketing materials, including catalogues, flyers, brochures, posters, and in-store signage for domestic channels
- Coordinate with external creatives (designers, photographers, videographers) to produce high-quality marketing assets for both digital and print formats
- Maintain and oversee the promotional calendar, ensuring timely delivery and execution of all marketing materials across digital and print channels
- Research, track, analyse, and report on the performance of campaigns, providing insights and recommendations for optimising future activities and identifying market opportunities for new and existing services
- Assist with product launches, developing and executing campaign strategies, including digital and print materials for online and offline presence
- Source and manage promotional merchandise (e.g., gifts with purchase), including supplier management, logistics, and coordination of delivery for all retail touchpoints
- Ensure consistent brand execution across all marketing assets, collaborating with internal teams and external partners to deliver cohesive and impactful campaigns
Preferred Skills and Experience:
- Must have a relevant bachelor’s degree or higher qualification OR
- Have at least five years of relevant work experience
- Familiarity with operating Xiaohongshu (Rednote), Douyin and digital ad platforms such as Google Ads and Meta Business Suite
- Proficient in Adobe Creative Suite – especially Photoshop, Illustrator, and InDesign
- Excellent written and verbal communication skills in both English and Mandarin is preferred
- Highly organised with strong project coordination skills
- Creative mindset with a good sense for design and visual storytelling
- Understanding of an additional Asian language (e.g., Vietnamese, Japanese, Korean) would be considered a bonus
If you think this role sounds like you, please use this platform to apply and submit your CV (PDF) and Cover Letter (PDF).